Helping Businesses Get Found on Google, ChatGPT & AI Search
Your customers have stopped scrolling ten blue links. They ask an AI assistant and act on the one answer it gives. We make sure that answer includes your business.
Optimising visibility across
- ChatGPT
- Gemini
- Perplexity
- Claude
- Copilot
Everything You Need to Be Found - Now and Next
The channels that work today, plus the AI visibility work that decides whether customers find you tomorrow.
Google Ads Management
Strategic PPC campaigns built and managed to cut wasted spend and turn clicks into customers.
Learn moreWebsite Design
Fast, modern websites built to convert visitors and to be readable by both search engines and AI assistants.
Learn moreSEO
On-page, technical and local SEO that builds durable organic visibility instead of renting it.
Learn moreGoogle Business Profile
Own the map pack - and become the business AI assistants recommend when someone asks for a local option.
Learn moreAI Search Optimisation
Get your business named and cited inside ChatGPT, Gemini, Perplexity and Claude answers.
Learn moreAI Website Assistants
A 24/7 assistant on your site that answers questions, qualifies leads and books appointments.
Learn moreAI Business Automation
Automating the repetitive work behind your business - from follow-ups to reporting.
Register interestWhy Traditional SEO Alone Is No Longer Enough
Classic SEO still matters - it is the foundation everything else sits on. But it was designed for a search engine that hands back a list. AI assistants don't hand back a list. They give an answer, and they decide who is in it.
You don't replace SEO. You extend it - so the same work that wins rankings also wins citations.
AI Search Is Changing How Customers Find Businesses
Someone looking for a plumber, an accountant or a builder no longer opens Google and scrolls. They ask ChatGPT, Gemini or Perplexity - and the assistant names one or two businesses. Everyone else simply isn't part of the conversation.
- Typing three keywords Asking a full question in plain language
- Comparing ten blue links Acting on one synthesised recommendation
- Judging you by your ad Judging you by what the whole web says about you
Future-Proof Your Business
Search is being rebuilt around AI, and the businesses that adapt early are the ones assistants will keep recommending. Here's how we get you there.
- 01
Find out where you stand
We ask the assistants your customers use what they recommend in your category and region, and show you exactly where - or whether - you appear today.
- 02
Fix the foundations
Structured content, schema markup, a complete Google Business Profile and consistent details everywhere your business is listed. This is what AI reads before it recommends anyone.
- 03
Build and hold authority
Reviews, citations and genuinely useful content that answers real customer questions - the signals that keep you in the answer as competitors catch on.
Why Businesses Choose Us
Affordable, Effective Digital Marketing
Enterprise-grade strategy without the enterprise retainer. We keep scope tight and spend accountable, so small and mid-sized businesses can compete properly.
People First, Always
You deal with the person doing the work. No account-manager relay, no jargon designed to keep you in the dark - just clear answers about what we're doing and why.
Ahead of the Curve
We were optimising for AI assistants before most agencies had a name for it. You get the advantage of that head start rather than catching up in two years.
Our Approach
A straightforward loop we run on every engagement, whether it's a Google Ads account or a full AI visibility programme.
- 1
Analyse
We audit where you actually stand - in Google, in the map pack, and in what AI assistants say about your category today.
- 2
Innovate
We build a plan around how your customers really search now, not the playbook that worked five years ago.
- 3
Execute
Campaigns, content, profiles and technical work shipped properly, with the schema and structure that make them legible to machines.
- 4
Optimise
We measure, report in plain English, and keep tightening what works. No black boxes, no vanity dashboards.
AI Search, Answered
The questions business owners ask us most often about how search is changing.
What is AI search optimisation?
AI search optimisation is the work of making your business visible inside AI assistants such as ChatGPT, Gemini, Perplexity and Claude. Rather than competing for a position on a results page, you are competing to be the business the assistant names and cites in its answer. It involves structured content and schema markup, consistent business information across the web, a complete Google Business Profile, strong review signals, and making sure AI crawlers can access your site.
Is AI search replacing Google?
Not replacing it, but reshaping it. Google itself now puts AI-generated answers above traditional results, and tools like ChatGPT and Perplexity handle a growing share of research and recommendation queries. Google remains essential, which is why we treat AI visibility as an extension of solid SEO and Google Ads rather than a substitute for them.
How do I know whether AI assistants currently recommend my business?
We check directly. We ask the assistants your customers use the questions your customers actually ask - for your services, in your region - and record whether you appear, how you are described, and which competitors are being recommended instead. That becomes the baseline we work from.
Do I still need SEO if I am optimising for AI search?
Yes. AI assistants build their answers from sources they can find, read and trust, and much of that comes from the same technical foundations, content quality and authority signals that classic SEO builds. Good SEO makes AI optimisation possible; AI optimisation is what converts that groundwork into citations.
What is an AI website assistant?
It is a chat assistant that sits on your website, trained on your own business information. It answers customer questions instantly at any hour, qualifies and captures leads, books appointments, and hands over to a person when a conversation needs one. For most businesses it is the difference between capturing an after-hours enquiry and losing it.
Which areas does Insync Media serve?
We are based in Auckland and work with businesses across New Zealand - including Wellington, Christchurch and Hamilton - as well as Australian businesses in Sydney, Melbourne, Brisbane and Perth. All of our work is delivered remotely.
Want to work with us?
Tell us where your business is trying to get to. We'll tell you honestly whether we can help - and what it would take.
- Call us
- 09 886 5944
- Email us
- hello@insyncmedia.co.nz
- Where we work
- Based in Auckland, serving businesses across New Zealand and Australia.